I'm writing this post several hours after getting my first look at the Cosmopolitan of Las Vegas with my good friend Chuckmonster, following an interview with CEO John Unwin. Let's be honest - the hype machine surrounding the opening has been running overtime for the past few weeks. Cosmo has been getting a lot of ink, most of it positive, even if tentative. I won't be coy: I was impressed with what I saw. In some cases, very impressed.
Given that, when discussing this new property I think it's useful to turn back the clock a year. When I first toured Aria in November of 2009, I found a few things I liked there too. Based on my glance today, there's more to appreciate in the design and innovation of Cosmo than there ever was at Aria but it underlines a fundamental truth: without great service, no hotel will matter very much to any customers that matter very much.
We saw a lot today and to be honest, I'm still processing everything.
One thing though, stood out so dramatically that I can't stop thinking about it - the views, from the terraces in the tower to the restaurant patios to the windows overlooking the lake at Bellagio from the Identity Lounge - they are stunning... beyond stunning.
The Cosmopolitan appears to be embracing it's place on The Strip and reveling in it - personalizing it and making it an integral part of it's identity. Doubling down on it even. Unlike CityCenter, where designers seemed almost ashamed to be part of the legacy of their neighborhood, The Cosmopolitan of Las Vegas seems to be all about providing a window to the excitement that's both inside and outside it's doors.
I had a lot of fun on our tour today. I love the little details like the varied light fixtures and chandeliers (not THE chandelier, though that is stunning as well), the Japanese soaking tubs (again, with great views), the huge suites with their wine fridges and complete cocktail gear, the varied and interesting restaurant designs, the at-first-seemingly-random but at closer-examination-definitely-not collection of LP covers leading the way down to the now not-so-secret pizza place, and one gaming innovation: casino cabanas.
That last item is a simple but unique idea and I'll be very curious to see if it plays - table games, separated via beaded curtains, allowing you and your buddies to have a semi-private experience without running afoul of state law.
In our interview, Mr. Unwin repeatedly gave us the phrase 'different that matters'. It appears that's something of an ethos for the new resort - change and challenge the operational and design status quo but not just for the sake of doing so - it has to be done for a reason. I like the sound of that philosophy but it's too soon for me to judge if that's just a catch-phrase or if it means something tangible.
I'm back here next week and I'm looking forward to it. It will be a lot more fun to write about this stuff when I have photos and tales of customer service to share. Right now the place is all promise.
I hope that promise is fulfilled because that would be a lot more fun than the alternative.
UPDATE: We got permission to post a few new, blurry photos of the joint - the lobby, part of the casino and the Vesper bar, which is right off the lobby. We'll have full-on, real, non-blurry photos and video in a few days.